ReTargeter Case Study: Total Wine & More
Ever wonder what some real-life results are for companies who invest in retargeting as a proactive, long-term strategy to drive [...]
What’s Your Return on Audience Data (ROAD)?
Audience data is as good as gold when it comes to the returns that you can earn from it. You [...]
ConversionPoint’s Peter Nguyen Wins Prestigious EY Entrepreneur of the Year Award
ConversionPoint Technologies is proud to announce that founding director and chairman Peter Nguyen has won the Ernst & Young Entrepreneur [...]
Digital Ad Strategies for e-Commerce
While e-Commerce continues to explode with growth, it comes to no surprise that emerging e-Commerce companies must come up [...]
Retargeting Basics: Recommendations from ReTargeter’s Experts
Sellpoints/ ReTargeter’s VP of Client Services & Strategy, Marlo Schneider, was recently quoted on the American Marketing Association’s blog [...]
Facebook Ad ROI: Are You Getting What You Paid For?
While privacy issues are top of mind for users of the Facebook platform, the biggest threat to the social network [...]
Why Are Post-View Conversions Important?
Post-view conversions are often undervalued. Find out why post-view conversions are so important to your advertising campaign. Most advertisers only [...]
Spring Clean Your e-Commerce Site
Now is the perfect time to use these great tips to tidy up and organize your e-Commerce site with [...]
Using Data to Find Your Customers
Using data to market to the right customer at the right time not only saves you money, but also [...]
Programmatic Advertising and e-Commerce
Companies are investing a lot more in marketing solutions that eliminate human error, inefficiency and time wasting with programmatic advertising. [...]