How was Prime Day for Retailers… Really?
Amazon claims that this year’s Prime Day was the most successful shopping event in its history – boasting 100 million [...]
We’re Stevie Award Finalists!
It’s been an exciting news week for us here at ConversionPoint Technologies! We’re proud to announce that we’ve been named [...]
We Made the 2018 Inc. 5000 List!
ConversionPoint Technologies is proud to announce that we’ve made it onto the 2018 Inc. 5000 list of Fastest Growing Companies [...]
How 5G Will Change Digital Advertising
5G is on its way, and it will change digital advertising in more ways than one. Are you ready for [...]
Did GDPR Kill Ad Retargeting?
While Europe’s privacy law, GDPR, was meant to be the end of ad retargeting as we know it, the short [...]
Advertising in the Post-GDPR World
GDPR has placed many restrictions on the digital advertising marketplace. Despite the squeeze, the immediate and long-term corrective measures will [...]
Videos for e-Commerce
Product videos for e-Commerce are extremely effective in not only enhancing the online shopping experience, but also in turning a [...]
ReTargeter Case Study: Total Wine & More
Ever wonder what some real-life results are for companies who invest in retargeting as a proactive, long-term strategy to drive [...]
What’s Your Return on Audience Data (ROAD)?
Audience data is as good as gold when it comes to the returns that you can earn from it. You [...]
ConversionPoint’s Peter Nguyen Wins Prestigious EY Entrepreneur of the Year Award
ConversionPoint Technologies is proud to announce that founding director and chairman Peter Nguyen has won the Ernst & Young Entrepreneur [...]